Mashu-Pikchu is a creative collective of photographers exploring diverse visual storytelling through experimental, artistic photography.

Capturing the experimental, boundary-pushing nature of the collective’s work.
Designing a logo that resonates with a creative audience.
Ensuring versatility across various platforms, including portfolios, exhibitions and social media.

To create a brand identity that highlights the collective’s bold, art approach to photography and reflects its diversity and creativity.

The identity effectively communicates the collective’s artistry and diversity.
The branding stands out in the photography community, attracting a creative audience

The identity focuses on “collaboration through contrast,” symbolizing the mix of different styles within the collective.
A dynamic and multi-shaped lettering and several monograms, reflecting the polyphony of authors and contrast in photography.
Color Palette is monochrome, paired with modern, yet quite classic typography.

Photographers

Masha Kushnir
Natalya Shlyakhovaya